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March 31, 2015

The True Impact of One Percent

The True Impact of One Percent

Today started like any other Sunday in my household – I woke up to the melodious chimes of one of my brood calling my name, requesting to be taken downstairs to begin the day.

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March 13, 2015

A Citizen Chef, a.k.a. Event Producer

A Citizen Chef, a.k.a. Event Producer

In the experiential marketing industry, each day is tasked with finding creative ways to evoke emotional and engaging connections for consumers, thus making for an ever changing, always challenging, and constantly stimulating work environment. In case it is not obvious by the aforementioned statement, I love what I do. Nonetheless, occasionally as adults we all sometimes still wonder about what we would do if we had to change jobs. So when a ‘Facebook career prediction quiz’ recently grazed my news feed, I instantly fell victim to the advertisement and clicked on the link in anticipation of a suggested alternate career path.

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March 6, 2015

#Jealous? How FOMO is Causing Millennials to Live Big

#Jealous? How FOMO is Causing Millennials to Live Big

In an age where the world is literally at our fingertips, it has never been easier for younger generations to dream big. From the hottest trips to take, to the newest restaurants to try, latest technology to test, hottest events to attend and trendiest fashions to buy, the desire to want and get a glimpse into a life that could be is endless. It makes sense then, that a new acronym has become ever present among Millennials to coin their never ending desire to do it all: FOMO, otherwise known as “fear of missing out.”

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