Explore Citizen Relation’s expertise in travel and tourism PR.Read More
It has been an impossible couple of weeks. As we mourn senseless deaths and staggering violence, it can be a struggle to remember that every day is a new day filled with new choices and opportunities to challenge ourselves: What does change look like? What will it take? What can we do?
Here’s what we can’t do: We can’t stand quietly on the sidelines. We must stand up, speak up and help create the change that’s needed in the world. …Read More
There was a time, not terribly long ago, when one standard press release and a couple of photos would have done the job of getting a brand a good deal of media attention.
As it’s become more and more difficult – and arguably less impactful – to get traditional media impressions, four-year-old Citizen Relations has been on a path of adaptation, investing in its analytics and digital teams, especially this past year. …Read More
The desire to “go viral” can be overwhelming as businesses work to hold the attention of increasingly savvy, often cynical, consumers. Gaining popularity online through rapid person-to-person exchange offers brands direct contact with a diverse and engaged audience, while allowing nimbleness that is hard to replicate offline. But the internet remains a murky space that continues to evolve at breakneck speed and virality is a mixed blessing. …Read More
In a recent New Yorker article, “A World Where Nothing Gets Lost,” Columbia Law Professor Tim Wu observes that “Thanks to G.P.S, Bluetooth, and the Internet, it is, day by day, becoming harder both to become lost and to lose things.” As a result, he argues, “This generation could be the last to have a real sense of what it means to get lost or to lose treasured objects.” …Read More