There was a time, not terribly long ago, when one standard press release and a couple of photos would have done the job of getting a brand a good deal of media attention.
As it’s become more and more difficult – and arguably less impactful – to get traditional media impressions, four-year-old Citizen Relations has been on a path of adaptation, investing in its analytics and digital teams, especially this past year. …Read More
By now you ought to have heard of it – Heartbleed, the catastrophic vulnerability that makes two-thirds of the Internet vulnerable to spies and hackers.
Heartbleed is the name being used for a catastrophic flaw in OpenSSL, a robust encryption protocol that organizations can use, for free, to safeguard their Internet data and transactions.Read More
Humans love telling the world what they think about anything and everything. This blog post, for example, proves the point.
This powerful need to be heard has been fueling the explosive growth of social media platforms, communications tools that are rapidly and permanently changing the way we interact with each other. …Read More
We’re roaming with the Gnome! After a competitive review process Travelocity has selected Citizen as their North American Public Relations Agency of Record. This follows on work Citizen has been doing for Travelocity as their Canadian PR Agency for the past several years, that saw the agency invited to pitch on the North America wide business.
You can read more about it in PR Week:Read More
With the 2014 Winter olympics just a few days away, Citizen General manager Nick Cowling provides the Huffington Post with his perspective on what the games in Sochi will do for Russia’s reputation.
Read Nick’s latest in the Huffington Post Canada:Read More
A year-and-a-half after a major re-brand and re-launch, Citizen has been named Canadian Agency of the Year by The Holmes Report, a global standard bearer for the public relations industry. The award recognizes the agency for its growth in both size and scope, citing the expansion of revenue, clients and expertise.