GREAT Britain Campaign launches in Canada

Public displays of British creativity and innovation were witnessed in two of Canada’s largest and most dynamic cities today.  Hundreds of international travelers were treated to a surprise flash dance performance at the Vancouver Airport where dancers were dressed as iconic British pop stars. Onlookers were also entertained with free public performances at Toronto’s Harbourfront Centre by the Chipolatas, an exciting and fun-loving British street performance troupe.

High-level government, business, academic and media guests were also entertained at a GREAT British Breakfast in Vancouver and a GREAT Gala reception In Toronto.

British High Commissioner, Dr. Andrew Pocock said:

“2012 is an exciting year for the UK: we will, with Canada, be celebrating The Queen’s Diamond Jubilee; and welcoming the world to London as we host the Olympic and Paralympic Games this summer.  Canada and Great Britain already have a strong partnership, based on people-to-people links, scientific innovation and collaboration, and mutually profitable trade and investment.  It’s never been a better time for Canadians to take a fresh look at the UK, and to rediscover all the GREAT things about Britain.”

The GREAT campaign invites the world to experience what Britain has to offer. It celebrates British excellence in Technology and Innovation, Entrepreneurship, Creativity, Knowledge, Green Growth, Heritage, Sport, Shopping, Music and Countryside. We want to reinforce that Britain is one of the very best places in the world to visit, live, work, study, invest and do business.